Swift Transportation

With the job market up, Swift Transportation noticed that finding recruits became a challenge. They came to us to help boost their job applications and make Swift a more enticing brand to work for. After brainstorming with three other women, we came up with Swift's Driving Force, a campaign that championed the amazing work the drivers at Swift do.

DUTIES

Writing manifestos, headlines, website copy, pre-roll video ad copy, billboard copy, and radio ads.

Video Ad

We are the drivers of American life. The warriors of the road. When you drive for Swift, you have a powerful force behind you. One that always has your back. We're one of the biggest fleets on the road and we make our presence known, with more than 16,000 trucks, 60,000 trailers, and 16,000 company drivers.

Hero Image Headlines

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Billboards